User Experience Design (UX) and User Interface Design (UI) are crucial to a software product and work closely together. But despite their professional relationship, the roles themselves are quite different, referring to very different parts of the process and the design discipline. Where UX Design is a more analytical and technical field, UI Design is closer to what we refer to as graphic design, though the responsibilities are somewhat more complex.
User Experience Design (UXD) is the process of development and improvement of quality interaction between a user and all facets of a company. It is responsible for being hands on with the process of research, testing, development, content, and prototyping to test for quality results. The UX role is complex, challenging and multi-faceted.
User Interface Design (UID) is responsible for the transference of a brand’s strengths and visual assets to a product’s interface as to best enhance the user’s experience. It is a process of visually guiding the user through a product’s interface via interactive elements and across all sizes/platforms and it includes responsibility for cooperation and work with developers or coders. In short, UI design produces a product’s “Skin” – a product’s visual/graphic presentation; “Senses” – a product’s reactivity and interactivity in response to a user’s input or different display environments; and “Makeup” – a product’s guides, hints, and directives that visually leads users through their experience.
This may sound like a daunting task for a layman, but for Evolve it is what we live for and love. Allow us to work our magic and make you look good.